Do you need to blog daily?

If you’ve been in the SEO field for any more than a couple months, someone will have told you that daily blogging will increase your keyphrase rankings, or even your Google PR (Page Rank). The fact is that Google doesn’t care how often you blog, only that your website is active. This means you can get away with posting once a week to every two weeks.

There are benefits to blogging daily, even though they do not impact anything related to SEO. By posting intelligent, intriguing content, you increase your changes of engaging the reader. The amount of time a visitor spends on your site is an SEO ranking factor. The more time readers spend on your site consuming content, the more your website has a chance of receiving trust from Google.

-DiamondbackSEO, Freelance SEO Specialist